1 Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show
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By Lampert

LAS VEGAS, Oct 22 (Reuters) - At the world's biggest market program in Las Vegas luxury jets are enticing buyers with their smooth silhouettes, plush cabins - and increasingly, their usage of alternative fuels.

Fuel producers and jetmakers are keen to display unique forms of air travel fuel deemed less hazardous to the environment, from used cooking oil to the noticeably less attractive meat waste.

Business jet operators, like airline companies, have actually bowed to environmental pressure on air travel and dedicated to halving carbon emissions by 2050 compared to 2005.

Their hope is that adopting eco-friendly fuel to curb emissions might make organization jets more appealing to environmentally conscious buyers - particularly corporations dealing with concerns over sustainability from investors or green campaign groups.

The schedule of less polluting personal jets might also spare the abundant and well-known the negative promotion experienced by Britain's Prince Harry and his wife Meghan over a recent personal jet journey to southern France.

Five Gulfstream jets on display screen in Las Vegas are utilizing California-produced fuel from inedible beef tallow.

The most current waste-based fuels consist of "fats, grease and oils that are by-products of the food industry," stated Bryan Sherbacow, primary business officer of Boston-based biofuel manufacturer World Energy, which produces fuel from meat waste utilized by Gulfstream.

"All of our product is inedible."

A few of the other 79 airplane on screen are anticipated to be powered by 150,000 gallons of other renewable fuel blends expected to be pumped at the program.

FLIGHT SHAMING

Private jets represent less than 0.1% of total yearly carbon emissions globally, however can produce, typically, approximately 20 times more carbon emissions per traveler mile than jetliners, according to the London-based personal charter firm Victor.

Prince Harry has actually safeguarded his occasional usage of private jets to ensure his family's security, and has said that on the unusual celebrations he does not fly commercially he offsets his emissions.

But planemakers state occurrences such as the furore over his itinerary have actually included fresh challenges for a market already aiming to justify its contribution to cutting business expenses.

"Incidents of flight shaming including making use of private jets are regrettable when you think about that our industry has actually delivered fuel effectiveness improvements of 40% over the past 40 years," stated Bombardier Aviation President David Coleal.

Bombardier thinks increased sustainable fuel usage will help the market make inroads with corporations and rich purchasers. According to market data, billionaires only have a 19% organization jet ownership rate.

But even an image makeover - with jets sporting stickers like "this airplane flies on eco-friendly fuels" and organisers including alternative fuel pumps for checking out airplanes - is unlikely to satisfy all critics at the Oct 22-24 luxury jet event.

Environmentalists and some analysts stay skeptical that biojetfuels, generally combined 50-50 with kerosene, will make a substantial impact on public understandings about luxury travel.

"No amount of Jatropha or Brazil-nut fuel can make organization jets look eco-friendly," said aviation analyst Richard Aboulafia.

Demand from business jet operators for eco-friendly fuels now far goes beyond supply and their interest could drive future production, Sherbacow stated.

World Energy, which produces 40 million gallons of biofuel at its California plant, might broaden production up to 150 million gallons by 2022.

Corporate charter companies and specialists are likewise seeing more interest from consumers who wish to purchase carbon credits to offset emissions from their flights.

Brian Proctor, CEO of Mente Group, a U.S. consultancy, stated emissions contributed in a corporate jet usage study his company recently completed for a Fortune 500 company.

"At the end of the day, I believe that rate, cost per hour, variety, speed and performance, that's still the (sales) chauffeur. But I think individuals are becoming more knowledgeable about the sustainability of operations and how it impacts the planet." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)